Dairy Producers Celebrate America's Pastime and America's Dairyland
Byline: Mark Christenson, WMMB Director and Jefferson, WI dairy producer

Plan now to attend the Wisconsin Milk Marketing Board's Dairy Day at Miller Park on Labor Day weekend. For the second consecutive year, WMMB will pair the rich history of Wisconsin dairy with the favorite pastime of baseball by teaming up with the Milwaukee Brewers for a "Dairy Day " game day celebration.

On Sunday, September 2, the 42,000 expected fans (a sell-out crowd) who visit Miller Park will have the opportunity to taste dairy products, meet and greet Alice in Dairyland and walk away with a dairy-themed gift.

New this year, half-price tickets will be offered to all active Wisconsin dairy producers in reserved sections. Options available include Terrace Reserved seats for $6.50 each (regularly $13) and Club Outfield seats for $17.50 each (regularly $35). All active dairy producers were mailed a postcard with ordering instructions and a discount code. If you are an active dairy producer with an active license number and did not receive a postcard but would like to order tickets, contact WMMB at 800-383-9662, ext. 232 or e-mail producer@wmmb.org.

Order by June 30 for a chance to throw the first pitch.
The first pitch will mark the official kickoff of dairy day. This year's first pitch will be especially exciting as it will be thrown by a Wisconsin dairy producer—possibly you! Those producers who purchase tickets by June 30 will be entered to be chosen to deliver the first pitch. The chosen winner will be contacted before the game with further details.

Dairy Day will start with what's gearing up to be a mini-festival outside the gates of the park. Prior to game time, a number of dairy companies will offer product tasting of their milk and ice cream flavors. Recipes using real Wisconsin dairy products will also be available.

The fun and education will continue inside. Each person who walks through the gate will receive a set of three nesting dolls. The dolls are replicas of three historic Brewers players—Hank Aaron, Eddie Matthews and Warren Spahn—and carry the got milk? and Wisconsin Cheese logos. These collector's items will remind people who come of the important role that dairy plays in Wisconsin.

Please join us for another successful Dairy Day at Miller Park. This event gives us the opportunity to present our products, information on dairy's economic value and the entire industry to thousands of Milwaukee Brewers fans and state residents.

Mark Christenson represents Dane and Jefferson counties on the Wisconsin Milk Marketing Board. Mark and his wife Dorothy farm near Lake Mills where Mark is involved in the Jefferson County Dairy Leaders Board.